Trailer GifMag

The once singing, dancing, all-amazing animated gif was becoming extinct (even Apple Mail couldn't display gif animations).

We were not pleased. It also seemed like a good technology to hack and use for what is was never intended for, a recurring theme in my work.

So Trailer the Gifmag was born. An animated magazine quite impossible to read, without stopping the animation.

Concept, design, animation
Technologies: animated gif.